After the media traffic arrives, all advertisers will bulk sms service conduct real-time bidding, and those with the highest price will be exposed, and the advertising space/time is not exclusive to one advertiser; 2) OA is the same as PA, the traffic is generally the remaining amount after the above two allocations, but it does not mean that it is not high-quality. RTB (real-time bidding transaction) with precise delivery can still get good results, and the traffic price is bulk sms service low. in the above two modes; 3) Each time a wave of unfixed traffic is given, the OA mode supports free backflow;
Due to the uneven domestic translation and the bulk sms service indiscriminate use of abbreviations in many regions, the current market is confusing in some places. For example, PMP refers ton the table, but some people call everything except OA as PMP, and some people call PA and PD together as PMP (because PDB does not involve transactions), and OA is also used by some people. RTB to directly replace. Therefore, in real communication, we should pay bulk sms service attention to checking whether the concepts of communication between the two parties are unified, so as to avoid unnecessary losses.
Calculate the advertising billing method Advertising is bulk sms service mainly for display (exposure) and conversion. Combined with the above four modes, CPM, CPC, CPT and CPA are used more frequently: CPM (Cost billed by the number of visits (visits per thousand people), is the most mainstream settlement method at present, with audience targeting capabilities, suitable for real-time bidding advertising; the above four Easy-to-use billing methods for all bulk sms service transaction modes; CPC (Cost Per Click): Charged by the number of clicks; applicable scenarios generally depend on the advertiser's requirements; CPT (Cost Per Time): billed according to the display time; it can give full play to the window effect