In the workplace, with the iteration of products and changes in the growth rate, some problems will inevitably be exposed. So, how should product bulk sms service managers deal with these things? There is an open source CRM system in hand, which serves the company's sales team. This sales team is the company's cash cow business, which is slightly stronger. The business boss also said, "Whatever we say, you can make your products." Therefore, the salesperson can do whatever function they want, and the cooperation is usually smooth, and a lot of tools that meet the goals of the bulk sms service business team have also been made. For a period of time, because the business ran very fast and the business grew very fast, everyone was at peace.
However, since last year, the business growth rate has slowed down, and the problem has gradually been exposed. So in the report at the end of the year, the bulk sms service boss of the business side complained that the CRM system is not easy to use, and it is not about making products around "business", which affects business efficiency. Being criticized is naturally uncomfortable, but I am very cooperative with the functions made by the business team. Forget it if it is not recognized by bulk sms service the business side, but also complained by the business side boss. It is not a tool to help the business move forward. As a product manager, I feel wronged.
After calming down and carefully reviewing the output of the year, I really just did some tinkering work, which are all things that have no sense of existence. bulk sms service The popular name is "tool man". How to do? It’s time to transform the way of doing things. Instead of being an “obedient” product manager, we need to be perceivable innovation. business analysis To do something worthwhile, you must "understand the business". While meeting business needs, we began to analyze products in depth, sort out business processes and usage scenarios, and also conduct research on a large number of competing products in the industry. Finally, a CRM structure diagram that is in bulk sms service line with the company's business development is sorted out. Building a CRM system with "business" as the core (promotion) Grey means done,