And looking at what we want to accomplish across the month. We discuss what images we need to create and any bonus content we can develop. Fascinating stuff. But a meeting is a meeting, right? Except very early on, stefanie made the brilliant decision to name our weekly meeting. It is now called "The thursday dream team meeting". This name reflects the epic nature of what we do each week and inspires us to rise to the occasion each time we come together. The industry leads right name can legitimize a movement the concept of crowdfunding has been around for a long time. Think of the local playground that was enhanced when everyone in the community contributed a little to make it happen. Or the statue of liberty-ellis island foundation, which has raised over $700 million to repair, restore and maintain these two important pieces of american history. Around 2006, we started calling this type of social fundraising “crowdfunding.” this happened around the time it started to become common practice online.
Sites appeared that allowed future product developers to post their ideas and obtain funding so they could manufacture them. Other sites allowed people to industry leads post descriptions of important causes and ask for donations. Crowdfunding has become something you can easily do online. And this concise word described a complex social interaction in a way that made it easy to share the concept. It legitimized something that might otherwise have been considered risky. Names can describe a market you may not have realized existed doing business online has been called many things over the years: electronic commerce or e-commerce online marketing online marketing lately, we use the term digital commerce to refer to the subset of e-commerce businesses that create digital products and services.
These products and services are marketed, delivered and supported entirely online. (by the way, have you seen our digital commerce academy? It's industry leads designed to help you build a successful digital commerce business. Check it out.) for anyone who has created ebooks, online training, membership sites, downloadable software, and offers web hosting and software as a service (“saas”), digital commerce describes your business. What kinds of things deserve a special name? As we've seen, a thoughtful, well-chosen name can add an air of legitimacy to new ideas. It can give authority to new concepts. He can rally the troops around a job to do. The perfect name can change everything. Obviously, your business and your website need a solid name. But what else could use a special name? New products: the right name will help prospects understand the benefits they will get from using your product.